Baume & Mercier’s story began in 1830. Brothers Louis-Victor
and Célestin Baume opened a “comptoir horloger” (watch dealership)
in Les Bois, a village in the Swiss Jura.
The Baume brothers’ business grew rapidly, and true to their motto, “Accept only perfection and only manufacture watches of the highest quality”, they forged a fine reputation through the creation of exceptional timepieces featuring the latest innovations.
Today, Baume & Mercier continues its commitment to the planet with the launch of a new model: the BAUME OCEAN Limited Edition. Available in two colors, green and blue, this new BAUME watch has been created in collaboration with SEAQUAL INITIATIVE, who helps to retrieve marine litter from our oceans, beaches, rivers and estuaries to transform them into innovative products.
This model symbolizes the Brand’s intention to establish an ecological ethic and pursue the path that it began in 2018 with BAUME. The collaboration with SEAQUAL INITIATIVE reflects this approach,
which combines two key beliefs in the Brand’s development:
eco-responsibility and innovation.