Epson, SEAQUAL INITIATIVE and LCI Barcelona presented the B·SEArcular project at LCI’s Barcelona campus in January 2020.

Raúl Sanahuja, head of communication at Epson España, explained the keys to B·SEArcular to the attendees and announced the names of the Fashion Design project students who will contribute creative talent to the initiative. In their respective end-of-course collections, María Odriozola, Gibet Pons, Maria Molina and Maitena Vega will use a SEAQUAL certified fabric containing SEAQUAL® YARN obtained from plastics recovered from the Mediterranean by the Barcelona Fishermen’s Association.

Thanks to Epson’s SureColor printing technology, they can print any design on the fabric using the dye sublimation technique, with considerable savings in water and energy consumption compared to traditional methods. The resulting garments will be completely ecological and, once their useful life is over, they can be recycled back into polyester thread, thus closing the circle of the project.

The session was also attended by Michel Chtepa, Managing Director of SEAQUAL INITIATIVE, who spoke about the objectives of the initiative, as well as its values and mission: “We want to provide the industry and society in general with sustainable and circular economy solutions to serve as inspiration.” In order to achieve this, they are creating a network of collaborations between different sectors (fishermen, NGOs, companies, national and local authorities, etc.).

The different phases of the B·SEArcular project will be developed in the coming months. B·SEArcular will culminate with a presentation of the ecological fashion collections made by our students, which will demonstrate that design, innovation and sustainability can go hand in hand to obtain incredible results. Follow the progress of the initiative through the hashtag #BSEArcular.